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Morrie Wolbrum Reiff

PLANNED ASSET MANAGEMENT, LLC·CALABASAS, California
SIE, Series 7, Series 24, Series 63CFP20 years registeredPLANNED ASSET MANAGEMENT, LLC
27001 AGOURA ROAD, SUITE 150, CALABASAS, CA 91301-5104CRD# 1317814Firm CRD# 105986

Profile Verification

Sourced · FINRA · SEC · CFP Board · Self-disclosed
Identity
Morrie Wolbrum Reiff · CALABASAS, CA
Registration
CRD #1317814 · PLANNED ASSET MANAGEMENT, LLC · 20 years registered
Brand Profile
Not yet started
01

Career History

Apr 2025present
May 2010May 2019
CALABASAS, CA
Feb 2010Apr 2025
CALABASAS, CA
QUANTITATIVE STRATEGIES, INC.
Feb 2010Apr 2025
CALABASAS, CA
AFA ADVISOR SERVICES LLC
Nov 2005Dec 2010
CALABASAS, CA
02

Registrations & Exams

FINRA examinations passed
SIE
Series 7
Series 24
Series 63
Registration record
First registered · November 10, 2005
Years registered · 20
Professional designation · CFP
03

Disclosure History

2010Customer Dispute·Dismissed

1 disclosure event on file · Verify on FINRA BrokerCheck →

Source: SEC IAPD, as of 14 August 2026. Resolutions may have changed since.

04

Firm Overview

Firm
PLANNED ASSET MANAGEMENT, LLC
CRD 105986 · SEC 801-25709
AUM
$320M
Regulatory assets under management
Employees
6
279 client accounts
Services offered by PLANNED ASSET MANAGEMENT, LLC
Per Form ADV
Financial planning
Portfolio management (individuals)
Security ratings or pricing services
Other
Client types served by the firm
Per Form ADV
Individuals
High Net Worth Individuals
Introduction

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05

Frequently Asked Questions

What services does Morrie Wolbrum Reiff offer?
Morrie Wolbrum Reiff specializes in Financial Planning, Investment Management. Contact their office in CALABASAS, California for a consultation.
What are Morrie Wolbrum Reiff's credentials?
Morrie Wolbrum Reiff holds the following professional designations: CFP. These credentials require rigorous education, examination, and ongoing continuing education.
Where is Morrie Wolbrum Reiff located?
Morrie Wolbrum Reiff is based in CALABASAS, California, working with PLANNED ASSET MANAGEMENT, LLC. Their office serves clients in the CALABASAS metropolitan area and surrounding communities.
How does Morrie Wolbrum Reiff charge for services?
Morrie Wolbrum Reiff's firm is compensated through percentage of aum, hourly charges, subscription fees. Always review the firm's Form ADV Part 2 for complete fee details before engaging an advisor.
How large is PLANNED ASSET MANAGEMENT, LLC?
PLANNED ASSET MANAGEMENT, LLC has approximately 6 employees and manages $320M in regulatory assets under management. The firm is registered with the SEC as an investment adviser.
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