City Guide

How to Choose a Financial Advisor in ORLANDO, FL

A data-driven guide based on 174 registered advisors in ORLANDO
01

Local Market Overview

There are 174 registered financial advisors in ORLANDO, Florida. Approximately 79% report fee-based compensation, while 0% include commission-based compensation. The average firm serving ORLANDO manages $637M in assets.

Registered Advisors
174
In ORLANDO, FL
Avg Firm AUM
$637M
Assets under management
Top Credential
CFP
1 advisors
Community Profile

ORLANDO has a population of 307,738 with a median household income of $66,292. The median age is 34.7.

Advisor density: 5.7 per 10K residents
Median income: $66,292
Compensation Types Reported
Percentage of AUM
79% of advisors · 138 total
Subscription fees
44% of advisors · 76 total
Hourly charges
31% of advisors · 54 total
Performance-based fees
13% of advisors · 23 total
Other: NONE AT THIS TIME
5% of advisors · 9 total
Other: RETAINER FEES AND SPECIAL SERVICE FEES
2% of advisors · 4 total
02

What to Look For

Check their credentials
The CFP (Certified Financial Planner) is the gold standard for comprehensive financial planning. A CFA (Chartered Financial Analyst) signals deep investment expertise, while a ChFC (Chartered Financial Consultant) covers insurance and estate planning.
Understand fee structures
Fee-only advisors charge only for their advice (hourly, flat fee, or % of AUM). Fee-based advisors may also earn commissions on products they sell. Commission-only advisors earn money from product sales. Fee-only is generally considered the least conflicted model. See Florida fee analysis →
Verify their registration
Every legitimate advisor should be registered with the SEC or their state. Check FINRA BrokerCheck for disciplinary history, disclosures, and registration status. All advisors on AdvisorOS are sourced from official SEC/FINRA registration data.
Ask about account minimums
Some advisors require $250,000 or more to open an account. Others work with any portfolio size. Ask upfront to avoid wasting time on advisors who aren't a fit.
Review their Form CRS
The Form CRS (Client Relationship Summary) is a 2-page document every advisor must provide. It explains services, fees, conflicts of interest, and disciplinary history in plain language. Ask for it before your first meeting.
03

Browse Advisors in ORLANDO

174 advisors in ORLANDO, FL

Search the full directory of registered financial advisors in ORLANDO. Compare credentials, specialties, and firm details — all based on SEC and FINRA public data.

Browse ORLANDO AdvisorsAll Cities in Florida
04

Frequently Asked Questions

How many financial advisors are in ORLANDO, FL?
There are 174 registered financial advisors in ORLANDO, Florida, according to SEC and FINRA registration data.
What credentials should a financial advisor in ORLANDO have?
Look for CFP (Certified Financial Planner) for comprehensive planning, CFA for investment management, or ChFC for insurance and estate planning. The most common credential among ORLANDO advisors is CFP.
Are financial advisors in ORLANDO required to be fiduciaries?
Registered Investment Advisors (RIAs) have a fiduciary duty to act in your best interest. Broker-dealers follow a suitability standard. Always ask your advisor about their fiduciary status and get it in writing.
What do financial advisors in ORLANDO charge?
Fees vary widely. Fee-only advisors typically charge 0.5%–1.5% of assets under management, $150–$400/hour, or flat fees of $1,000–$7,500+ per plan. Commission-based advisors may not charge fees directly but earn commissions on products.
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Browse ORLANDO Advisors by Specialty
Investment ManagementRetirement PlanningWealth ManagementFinancial PlanningFee-Only AdvisoryFinancial Education
More Research
What Do Financial Advisors Cost in Florida? →National Fee Analysis →